How We Solved a 700 Year Old Problem, and How You Can Benefit From It!
Solving an Old ProblemWhen we launched our flagship Vision Solution – the Readers + Universal Pod – in 2015, the buzz was huge! There had been very little innovation in the corrective eyewear space since reading glasses were invented in the 13th century – and for good reason! The structure of the human face hadn’t changed much, so why should the structure of reading glasses?
One reason, we thought, is that our lifestyles have fundamentally changed in these last 700 years. From the invention of the printing press to the industrial revolution to the internet age, we’ve always needed to see clearly, but our need for convenience has skyrocketed!
Luckily, advancements in technology have given us the tools we need to make improvements on many of the gadgets and devices we take for granted. If you’ve read our origin story, you know that the idea to create reading glasses thin enough to fit on the back of a smartphone came while on a long bike ride.
Conventional reading glasses are simply too brittle & bulky to go everywhere with you, especially in an environment like a bike ride, where minimalism is key. In other words, it’s terribly difficult to stuff an unwieldy reading glasses case into your cycling clothes. But if you’re over 40 and suffering from presbyopia, then your reading glasses are an essential part of anything you do, including staying in contact with loved ones while cycling.
The Problem with Conventional Reading Glasses
Despite mankind’s ability to innovate, our Achilles’ heel has always been forgetfulness. These days, there is so much to remember – especially when leaving the house – that we’re almost always bound to forget something! If only there was a way to have our Always With You Vision Solutions always, always with you!
If you’re relaxing on the couch after a long day, your keys might be hung up on the hook and your phone might be plugged in somewhere else – but you’re having trouble seeing the buttons on the remote control. Sure, you could get out of your super comfortable position to grab your Readers + Keychain Case from the hook, or retrieve your Readers + Universal Pod from the back of your phone, but wouldn’t it be easier if you had another Universal Pod stuck to the back of the remote control? Of course it would!
Multi-Packs Mean More Reading Glasses in More PlacesOscar Wilde had an interesting take on the proverb, “Everything in moderation,” when he added “...including moderation,” and we couldn’t agree more! That’s why we offer Multi-Packs of both our Full Frame Reading Glasses and our pince-nez Readers.
When it comes to your clear & convenient vision, there really is no such thing as too much of a good thing! Plus, our Multi-Pack Vision Solutions are ALWAYS 20% off, so there’s no good reason to not keep pairs of the world’s thinnest reading glasses in the world’s thinnest cases in your car, on your laptop, in your work bag, on your keychain or anywhere else that clear vision is absolutely essential!